A leading Hollywood VFX studio had an urgent need to scale capacity.

Arch was born.

Arch Platform Technologies, founded by Guy Botham with Edward Churchward, was purpose-built to create high-quality visual effects for Vitality VFX, a leading visual effects studio.

The platform is now used by major Hollywood studios.

For this project I created a complete branded system, beginning with the logo, across multiple platforms: website, photography, product UX elements, motion graphics and business communications templates.