When I get to shoot and edit a campaign that’s all about living your best life, I know I’m living my best life! As a lifelong athlete, I have all the aches and pains that hold me back and prevent me from soaking in the overflowing abundance that the great state of California offers. @rasheensmith founded @flexpower as an athlete at @ucberkeleyofficial, working in the lab to create a sports cream that didn’t smell like minty misery, something that would alleviate the need for prescription meds (cue a national health crisis), something anyone can use to #getmovingstaymoving. So many good reasons to get behind this, grateful and lucky to have been part of bringing the Flexpower story to life with this truly legit all star team of positive thinkers and expert doers.